The more yellow around the city on Friday, the fewer cancer diagnoses there will be in the future.
That at least is the hope that governs the Cancer Council's annual involvement in Daffodil Day.
The Wagga branch has set an ambitious target of raising more than $30,000 this year, adding to the estimated $4 million statewide that will go directly to cancer research funding.
"The survival rate is getting so much better because of the research we're investing in," said Wagga co-ordinator Linda Hoey.
"There was a 49 per cent chance of survival in the 1980s, now it's a 69 per cent chance. But of course, we're looking towards having a completely cancer-free future."
In Wagga, the Cancer Council operates the transport to treatment service that shuttles patients between Albury, Wagga and Canberra. It is also a part-owner of the 21-bed care facility, Lilier Lodge.
While a percentage of funds will flow to research endeavours all year round, everything raised during the one-day event will be channelled directly to prevention strategies.
"The research is so important [because], the first thing people think when they are diagnosed with something is, 'what's the research on it, what can I find out about it'," Ms Hoey said.
Nationwide, the research has begun to deliver significant breakthroughs.
"Recently, research into cervical cancer and the injections that are given at schools, we found that by 2040 that could be completely eradicated," Ms Hoey said.
Around Wagga on Friday, there will be 13 Daffodil Day sites, adding to the 65 others across the region.