CARTOON dog Bluey is set to join the tag-wearing crowd at the Deniliquin Ute Muster this year.
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Six Bluey stage shows will be held at the event with $268,799 in NSW government funding helping cover production costs.
The money will also bankroll a toilet and shower block and a viewing platform for disabled patrons.
Ute muster general manager Vicky Lowry said the initiatives would appeal to families and improve the experience for those with a disability.
Deputy Premier Paul Toole announced the funding during a visit to Deniliquin on Thursday morning.
For those not in the know, Bluey is an Australian animated television series aimed at preschoolers but is equally loved by adults.
The program was created by Joe Brumm with Queensland production group Ludo Studio, and follows Bluey, an anthropomorphic six-year-old Blue Heeler puppy who is characterised by her abundance of energy, imagination and curiosity of the world.
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The young dog lives with her father, Bandit; mother, Chilli; and younger sister, Bingo, who regularly joins Bluey on adventures as the pair embark on imaginative play together.
This year's Deniliquin Ute Muster will be held from FRiday, September 30 to Saturday October 1.
It will feature Brad Paisley, Jessica Mauboy, John Williamson, The Angels and more.