When members of the Country Women's Association decide they want to talk mental health, it's probably no surprise they are planning to "start a sconversation".
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To celebrate CWA Awareness Week from September 1, branches across NSW are planning to hold community events - many featuring the association's legendary offering of tea and scones.
In particular, members want to talk about mental health issues and services in rural and regional NSW, especially during the current drought.
It is also a chance for women to meet CWA members and see for themselves what's going on in the association's branches.
Denise Fergusson, who is the Riverina group secretary, said she has seen instances of how reaching out to someone over a simple cup of tea can bring positive benefits.
CWA state president Stephanie Stanhope said one of the organisation's main messages for the awareness week was the importance of a support network and regular catch-ups - or a 'sconversation' - with friends.
"The CWA of NSW has long been a supportive social network for women so the power of a sconversation - boil the jug, sit down and enjoy a cuppa and a chat - is well known," Ms Stanhope said.
"It's the chance to talk about how you're feeling in a safe and supportive environment, and ask for assistance should you need it. For those who are listening it's an opportunity to offer support and some advice if you think it's required.
"Maintaining strong mental health - and seeking support services - is challenging enough in country communities. The 'tyranny of distance' is very real. It impacts on the number of support services and access to them, the opportunities for socialising and relaxation activities, and can mean geographical isolation for those outside regional communities.
"The drought is just another factor they're dealing with at present, and we want to ensure people are aware the drought hasn't finished - or even eased. For many regions things are worsening and health practitioners are warning the mental health implications are enormous."